"A Descriptive Content Analysis of Trust-Building Measures in B2B ..."

Jai-Yeol Son, Lingling Tu, Izak Benbasat (2006)

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DOI: 10.17705/1CAIS.01806

access: closed

type: Journal Article

metadata version: 2025-01-19

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Jai-Yeol Son, Lingling Tu, Izak Benbasat:
A Descriptive Content Analysis of Trust-Building Measures in B2B Electronic Marketplaces. Commun. Assoc. Inf. Syst. 18: 6 (2006)

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