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"A Framework for Understanding Customer Relationship Management Systems ..."

Graeme G. Shanks, Ilona Jagielska, Malini Jayaganesh (2009)

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DOI: 10.17705/1CAIS.02526

access: closed

type: Journal Article

metadata version: 2022-06-10

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Graeme G. Shanks, Ilona Jagielska, Malini Jayaganesh:
A Framework for Understanding Customer Relationship Management Systems Benefits. Commun. Assoc. Inf. Syst. 25: 26 (2009)

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