"Negative news positive effect: the change of consumers' cognition ..."

Pengyu Li, Jingbo Shao, Hang Wu (2024)

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DOI: 10.1080/0144929X.2023.2211684

access: closed

type: Journal Article

metadata version: 2024-07-30

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Pengyu Li, Jingbo Shao, Hang Wu:
Negative news positive effect: the change of consumers' cognition process. Behav. Inf. Technol. 43(7): 1365-1380 (2024)

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