"Bid generation for advanced match in sponsored search."

Andrei Z. Broder et al. (2011)

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DOI: 10.1145/1935826.1935901

access: closed

type: Conference or Workshop Paper

metadata version: 2020-10-25

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  dblp key:
  - conf/wsdm/BroderGJMS11
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Andrei Z. Broder, Evgeniy Gabrilovich, Vanja Josifovski, George Mavromatis, Alexander J. Smola:
Bid generation for advanced match in sponsored search. WSDM 2011: 515-524

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