"Behavioural Targeting in On-Line Advertising: An Empirical Study."

Joanna Jaworska, Marcin Sydow (2008)

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DOI: 10.1007/978-3-540-85481-4_7

access: closed

type: Conference or Workshop Paper

metadata version: 2017-05-25

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Joanna Jaworska, Marcin Sydow:
Behavioural Targeting in On-Line Advertising: An Empirical Study. WISE 2008: 62-76

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