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"Design Features of Non-Financial Reward Programs for Online Reviews: ..."
Alexander Kupfer, Luciano van Essen, Steffen Zimmermann (2019)
- Alexander Kupfer, Luciano van Essen, Steffen Zimmermann:
Design Features of Non-Financial Reward Programs for Online Reviews: Evaluation based on Google Maps Data (Abstract). Wirtschaftsinformatik 2019: 452
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