"How Do Types of Explanation in Online Review Affect Consumers' Attitude? - ..."

Lei Zhang, Luchuan Liu (2020)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2023-06-15

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Lei Zhang, Luchuan Liu:
How Do Types of Explanation in Online Review Affect Consumers' Attitude? - - an Experiment Study Based on the Theory of Regulatory Orientation. WHICEB 2020: 58

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