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"Improving click-through rate prediction accuracy in online advertising by ..."
Yuhan Su et al. (2017)
- Yuhan Su, Zhongming Jin, Ying Chen, Xinghai Sun, Yaming Yang, Fangzheng Qiao, Fen Xia, Wei Xu:
Improving click-through rate prediction accuracy in online advertising by transfer learning. WI 2017: 1018-1025
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