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"How Does the Winner-selection Mechanism Affect Users' Participation in ..."
Jia Zheng, Xinwei Wang, Ying Zhang (2023)
- Jia Zheng, Xinwei Wang, Ying Zhang:
How Does the Winner-selection Mechanism Affect Users' Participation in Online Brand Communities: The Moderating Role of Power Distance Beliefs. PACIS 2023: 89
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