"Design Principles for Co-Creating Digital Customer Experience in High ..."

Jan Hendrik Betzing, Daniel Beverungen, Jörg Becker (2018)

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type: Conference or Workshop Paper

metadata version: 2024-05-29

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Jan Hendrik Betzing, Daniel Beverungen, Jörg Becker:
Design Principles for Co-Creating Digital Customer Experience in High Street Retail. MKWI 2018: 383

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