"Consumer Decision-Making Process in Mass Customization."

Sri Hartati Kurniawan, Mitchell M. Tseng, Richard Hau Yue So (2003)

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type: Conference or Workshop Paper

metadata version: 2023-08-23

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Sri Hartati Kurniawan, Mitchell M. Tseng, Richard Hau Yue So:
Consumer Decision-Making Process in Mass Customization. MCPC 2003: 51:1-51:13

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