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"Einheitliche Kommunikationssysteme als Basis informierter Sortimentspolitik."

G. Wagener (1980)

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DOI: 10.1007/978-3-642-67953-7_22

access: closed

type: Conference or Workshop Paper

metadata version: 2017-05-17

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  dblp key:
  - conf/marketing/Wagener80
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  - https://dblp.org/rec/conf/marketing/Wagener80
G. Wagener:
Einheitliche Kommunikationssysteme als Basis informierter Sortimentspolitik. Datenverarbeitung im Marketing 1980: 365-370

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