"Effective New Product Ideation: IDEATRIZ Methodology."

Marco A. de Carvalho (2009)

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DOI: 10.1007/978-3-642-03346-9_14

access: open

type: Conference or Workshop Paper

metadata version: 2018-06-26

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Marco A. de Carvalho:
Effective New Product Ideation: IDEATRIZ Methodology. IFIP CAI 2009: 127-140

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