"Mining Retail Transaction Data for Targeting Customers with Headroom - A ..."

Madhu Shashanka, Michael Giering (2009)

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DOI: 10.1007/978-1-4419-0221-4_41

access: open

type: Conference or Workshop Paper

metadata version: 2018-06-26

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  - conf/ifip12/ShashankaG09
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  - https://dblp.org/rec/conf/ifip12/ShashankaG09
Madhu Shashanka, Michael Giering:
Mining Retail Transaction Data for Targeting Customers with Headroom - A Case Study. AIAI 2009: 347-355

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