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"A Bayesian Network Approach to Study Undergraduates' Brand Consciousness."

Hong Choon Ong, Sze Ern Yau, Josephine Ying Ying Looi (2016)

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DOI: 10.1109/ICMSSP.2016.020

access: closed

type: Conference or Workshop Paper

metadata version: 2023-09-22

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  dblp key:
  - conf/icmssp/OngYL16
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  - https://dblp.org/rec/conf/icmssp/OngYL16
Hong Choon Ong, Sze Ern Yau, Josephine Ying Ying Looi:
A Bayesian Network Approach to Study Undergraduates' Brand Consciousness. ICMSSP 2016: 51-55

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