"Pricing Strategy of Dual-channel Retailers under Offline Channel Promotion ..."

Hao Liu, Zhiping Wang (2017)

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DOI: 10.1145/3149572.3149587

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Hao Liu, Zhiping Wang:
Pricing Strategy of Dual-channel Retailers under Offline Channel Promotion Effort. ICIME 2017: 162-166

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