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"A Comparison of Target Customers in Asian Online Game Markets: Marketing ..."
Sang-Chul Lee, Jae-Young Moon, Yung Ho Suh (2006)
- Sang-Chul Lee, Jae-Young Moon, Yung Ho Suh:
A Comparison of Target Customers in Asian Online Game Markets: Marketing Applications of a Two-Level SOM. ICANN (2) 2006: 904-912
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