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"Understanding the Social CRM Strategy of Small Businesses in Captivating ..."

Mukhammad Andri Setiawan, Yanuar Satrhio Insanaputra (2017)

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DOI: 10.5220/0006504601670173

access: closed

type: Conference or Workshop Paper

metadata version: 2018-01-23

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Mukhammad Andri Setiawan, Yanuar Satrhio Insanaputra:
Understanding the Social CRM Strategy of Small Businesses in Captivating Younger Age Market in Indonesia. KMIS 2017: 167-173

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