"Loss-Leader Pricing Strategies for Personalized Bundles under Customer Choice."

Zhengliang Xue, Shivaram Subramanian, Markus Ettl (2024)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2024-01-04

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  dblp key:
  - conf/hicss/XueSE24
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  persistent URL:
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Zhengliang Xue, Shivaram Subramanian, Markus Ettl:
Loss-Leader Pricing Strategies for Personalized Bundles under Customer Choice. HICSS 2024: 1518-1527

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