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"Internal Branding in the Gig and Sharing Economy: Enhancing Service ..."
Obed Niyomwungeri, Stanislav Chankov (2021)
- Obed Niyomwungeri, Stanislav Chankov:
Internal Branding in the Gig and Sharing Economy: Enhancing Service Providers' Engagement to Achieve Higher Customer Satisfaction. HICSS 2021: 1-10
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