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"Strengths and Weaknesses of Persona Creation Methods: Guidelines and ..."
Bernard J. Jansen et al. (2021)
- Bernard J. Jansen, Soon-Gyo Jung, Joni Salminen, Kathleen W. Guan, Lene Nielsen:
Strengths and Weaknesses of Persona Creation Methods: Guidelines and Opportunities for Digital Innovations. HICSS 2021: 1-10
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