"Customer Journey Mapping of an Experience-Centric Service by Mobile ..."

Inka Kojo, Mikko Heiskala, Juho-Pekka Virtanen (2014)

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DOI: 10.1007/978-3-319-07668-3_26

access: closed

type: Conference or Workshop Paper

metadata version: 2024-10-06

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Inka Kojo, Mikko Heiskala, Juho-Pekka Virtanen:
Customer Journey Mapping of an Experience-Centric Service by Mobile Self-reporting: Testing the Qualiwall Tool. HCI (8) 2014: 261-272

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