"Customer Integration in New Product Development - a literature Review ..."

Shkodran Zogaj, Ulrich Bretschneider (2012)

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type: Conference or Workshop Paper

metadata version: 2013-01-30

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Shkodran Zogaj, Ulrich Bretschneider:
Customer Integration in New Product Development - a literature Review Concerning the Appropriateness of Different Customer Integration Methods to attain Customer Knowledge. ECIS 2012: 208

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