"A fork in the road: a conceptual model of online consumer iterative search."

Chen Zhang et al. (2011)

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type: Conference or Workshop Paper

metadata version: 2019-10-21

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Chen Zhang, Anssi Öörni, William J. Kettinger, Jeffrey P. Kaleta:
A fork in the road: a conceptual model of online consumer iterative search. ECIS 2011: 216

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