


default search action
"The Effect of Digital Marketing Capabilities on Firm Performance."
Dan Ning Song, Claude Chien-Hung Liu (2024)
- Dan Ning Song, Claude Chien-Hung Liu:
The Effect of Digital Marketing Capabilities on Firm Performance. ECIS 2024

manage site settings
To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.