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"An Empirical Test of the Multiplicative Effect of Usability on Consumer ..."

Luis Vicente Casaló, Jesús Cisneros (2008)

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DOI: 10.1109/DEXA.2008.139

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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  dblp key:
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  persistent URL:
  - https://dblp.org/rec/conf/dexaw/CasaloC08
Luis Vicente Casaló, Jesús Cisneros:
An Empirical Test of the Multiplicative Effect of Usability on Consumer Trust and Satisfaction. DEXA Workshops 2008: 439-443

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