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"Sales 2.0 in business-to-business (B2B) networks: conceptualization and ..."

Alexander Rossmann, Gerald Stei (2015)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2023-07-04

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  - electronic edition @ gi.de (open access)
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  dblp key:
  - conf/dec/RossmannS15b
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  persistent URL:
  - https://dblp.org/rec/conf/dec/RossmannS15b
Alexander Rossmann, Gerald Stei:
Sales 2.0 in business-to-business (B2B) networks: conceptualization and impact of social media in B2B sales relationship. DEC 2015: 67-78

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