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"Probabilistic first pass retrieval for search advertising: from theory to ..."

Hema Raghavan, Rukmini Iyer (2010)

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DOI: 10.1145/1871437.1871567

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Hema Raghavan, Rukmini Iyer:
Probabilistic first pass retrieval for search advertising: from theory to practice. CIKM 2010: 1019-1028

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