"What would you do with a 1 million dollar user experience marketing ..."

Luke Kowalski et al. (2008)

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DOI: 10.1145/1358628.1358661

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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Luke Kowalski, Carola Thompson, Tom Chi, Darren Mc Cormick, Omar Vasnaik, Peter Heller:
What would you do with a 1 million dollar user experience marketing budget?: internal vs. external user experience evangelism. CHI Extended Abstracts 2008: 2249-2252

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