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"Social CRM as a Business Strategy: Developing the Dynamic Capabilities of ..."
Isabelle da Silva Guimarães et al. (2021)
- Isabelle da Silva Guimarães, Gustavo Nogueira de Sousa, Antônio F. L. Jacob Junior, Fábio Manoel França Lobato:
Social CRM as a Business Strategy: Developing the Dynamic Capabilities of Micro and Small Businesses. BIS (Workshops) 2021: 161-173
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