"The Influence of Facebook Marketing Using Gamification on Consumers ..."

Phumsiri Poolperm, Mathupayas Thongmak (2021)

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DOI: —

access: closed

type: Conference or Workshop Paper

metadata version: 2021-08-30

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Phumsiri Poolperm, Mathupayas Thongmak:
The Influence of Facebook Marketing Using Gamification on Consumers Purchase Intention. AMCIS 2021

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