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"Measuring the Effects of Messaging on Consumer Decision-Making Using ..."
Jan Watson et al. (2020)
- Jan Watson, Amanda Sargent, Yigit Topoglu, Hongjun Ye, Rajneesh Suri, Hasan Ayaz:

Measuring the Effects of Messaging on Consumer Decision-Making Using Functional Near Infrared Spectroscopy. AHFE (1) 2020: 183-189

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