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"Factors Influencing The Alignment of IS and Marketing."

Val A. Hooper, Sid Huff, Peter C. Thirkell (2004)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2024-05-21

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  - electronic edition @ aisnet.org (open access)
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  dblp key:
  - conf/acis/HooperHT04
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  persistent URL:
  - https://dblp.org/rec/conf/acis/HooperHT04
Val A. Hooper, Sid Huff, Peter C. Thirkell:
Factors Influencing The Alignment of IS and Marketing. ACIS 2004

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