BibTeX record journals/ipm/CarreonNHY19

download as .bib file

@article{DBLP:journals/ipm/CarreonNHY19,
  author       = {Elisa Claire Alem{\'{a}}n Carre{\'{o}}n and
                  Hirofumi Nonaka and
                  Asahi Hentona and
                  Hirochika Yamashiro},
  title        = {Measuring the influence of mere exposure effect of {TV} commercial
                  adverts on purchase behavior based on machine learning prediction
                  models},
  journal      = {Inf. Process. Manag.},
  volume       = {56},
  number       = {4},
  pages        = {1339--1355},
  year         = {2019},
  url          = {https://doi.org/10.1016/j.ipm.2019.03.007},
  doi          = {10.1016/J.IPM.2019.03.007},
  timestamp    = {Fri, 21 Feb 2020 13:10:31 +0100},
  biburl       = {https://dblp.org/rec/journals/ipm/CarreonNHY19.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}
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