BibTeX record conf/pacis/LaiHL07

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@inproceedings{DBLP:conf/pacis/LaiHL07,
  author       = {Yee{-}Lin Lai and
                  Kai Lung Hui and
                  Na Liu},
  title        = {To Animate or Not to Animate? - The Effects of Animation on Recall,
                  Product Perceptions {\&} Attitude},
  booktitle    = {Pacific Asia Conference on Information Systems, {PACIS} 2007, Auckland,
                  New Zealand, July 4-6, 2007},
  pages        = {6},
  publisher    = {AISeL},
  year         = {2007},
  url          = {http://aisel.aisnet.org/pacis2007/6},
  timestamp    = {Fri, 03 Apr 2020 16:54:14 +0200},
  biburl       = {https://dblp.org/rec/conf/pacis/LaiHL07.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

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