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Yu-Ling Gau

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2022
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Ching-Hsuan Yeh, Hsin-Hui Lin, Yu-Ling Gau, Yi-Shun Wang:
What drives customers' purchase behavior in a click-and-mortar retailing context: a value transfer perspective. J. Enterp. Inf. Manag. 35(6): 1658-1677 (2022)

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