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Theresa Maria Rausch

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2020 – today

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2022
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Benedikt M. Brand, Cristopher Siegfried Kopplin, Theresa Maria Rausch:
Cultural differences in processing online customer reviews: holistic versus analytic thinkers. Electron. Mark. 32(3): 1039-1060 (2022)
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Theresa Maria Rausch, Benedikt M. Brand:
Gotta buy 'em all? Online shopping cart abandonment among new and existing customers. Int. J. Electron. Bus. 17(2): 109-134 (2022)
2020
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Theresa Maria Rausch, Tobias Albrecht:
The Impact of Lead Time and Model Selection on the Accuracy of Call Center Arrivals' Forecasts. ECIS 2020

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