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Yeat Hui Loh

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2016
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Sharifah Faridah Syed Alwi, Bang Nguyen, T. C. Melewar, Yeat Hui Loh, Martin J. Liu:
Explicating industrial brand equity: Integrating brand trust, brand performance and industrial brand image. Ind. Manag. Data Syst. 116(5): 858-882 (2016)

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