Yixin Zhang

Name: dblp XML data dump
Creator: Schloss Dagstuhl - Leibniz Center for Informatics
Published: 1993
License: https://creativecommons.org/publicdomain/zero/1.0/
Keywords: dblp, XML, computer science, scholarly publications, metadata

◀ ▶ joint publications with Claire Q. Bi

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Publications

2022
[c57]
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Yixin Zhang, Libo Liu, Claire Q. Bi:
Influencer Marketing and Commercialization of Social Media Platforms: How Do Consumers React to Blurred-boundary Advertisements? PACIS 2022: 188

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