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Decision Support Systems, Volume 109

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Volume 109, May 2018

Omnichannel Business Research: Opportunities and Challenges

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Yang Chen, Christy M. K. Cheung, Chee-Wee Tan:
Omnichannel business research: Opportunities and challenges. 1-4
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  - journals/dss/KimC18
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Jae-Cheol Kim, Se-Hak Chun:
Cannibalization and competition effects on a manufacturer's retail channel strategies: Implications on an omni-channel business model. 5-14
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  - journals/dss/WienerHS18
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Martin Wiener, Nadja Hoßbach, Carol Saunders:
Omnichannel businesses in the publishing and retailing industries: Synergies and tensions between coexisting online and offline business models. 15-26
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  - journals/dss/Du18
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Kui Du:
The impact of multi-channel and multi-product strategies on firms' risk-return performance. 27-38
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  - journals/dss/Wang18
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Shen-Tsu Wang:
Integrating KPSO and C5.0 to analyze the omnichannel solutions for optimizing telecommunication retail. 39-49
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  - journals/dss/LiLLGYL18
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Yang Li, Hefu Liu, Eric T. K. Lim, Jie Mein Goh, Feng Yang, Matthew K. O. Lee:
Customer's reaction to cross-channel integration in omnichannel retailing: The mediating roles of retailer uncertainty, identity attractiveness, and switching costs. 50-60
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  - journals/dss/ShenLSW18
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Xiao-Liang Shen, Yangjun Li, Yongqiang Sun, Nan Wang:
Channel integration quality, perceived fluency and omnichannel service usage: The moderating roles of internal and external usage experience. 61-73
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  - journals/dss/HosseiniMRW18
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Sabiölla Hosseini, Marieluise Merz, Maximilian Röglinger, Annette Wenninger:
Mindfully going omni-channel: An economic decision model for evaluating omni-channel strategies. 74-88
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