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Arvind Rangaswamy (Selection)

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3Electronic Edition pubzone.org CiteSeerX Google scholar BibTeX bibliographical record in XMLGary L. Lilien, Arvind Rangaswamy, Gerrit H. van Bruggen, Katrin Starke: DSS Effectiveness in Marketing Resource Allocation Decisions: Reality vs. Perception. Information Systems Research 15(3): 216-235 (2004)

Selection of 1 from 3 records - Arvind Rangaswamy has 9 coauthors

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