MullerAM11'

@book{DBLP:series/hci/MullerAM11,
  editor    = {Hans J{\"o}rg M{\"u}ller and
               Florian Alt and
               Daniel Michelis},
  title     = {Pervasive Advertising},
  publisher = {Springer},
  series    = {Human-Computer Interaction Series},
  year      = {2011},
  isbn      = {978-0-85729-351-0},
  ee        = {http://dx.doi.org/10.1007/978-0-85729-352-7},
  bibsource = {DBLP, http://dblp.uni-trier.de}
}