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BibTeX record journals/tem/BoppoligeG20
@article{DBLP:journals/tem/BoppoligeG20, author = {Archana Anand Boppolige and Anjula Gurtoo}, title = {Exploring Viral Phenomenon Methodology for Tangible Purchased Products: Case of iPod and iPad}, journal = {{IEEE} Trans. Engineering Management}, volume = {67}, number = {2}, pages = {283--294}, year = {2020}, url = {https://doi.org/10.1109/TEM.2018.2886293}, doi = {10.1109/TEM.2018.2886293}, timestamp = {Fri, 22 May 2020 21:54:13 +0200}, biburl = {https://dblp.org/rec/journals/tem/BoppoligeG20.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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