BibTeX record journals/nms/McGuigan19

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@article{DBLP:journals/nms/McGuigan19,
  author       = {Lee McGuigan},
  title        = {Automating the audience commodity: The unacknowledged ancestry of
                  programmatic advertising},
  journal      = {New Media Soc.},
  volume       = {21},
  number       = {11-12},
  year         = {2019},
  url          = {https://doi.org/10.1177/1461444819846449},
  doi          = {10.1177/1461444819846449},
  timestamp    = {Thu, 17 Sep 2020 12:01:22 +0200},
  biburl       = {https://dblp.org/rec/journals/nms/McGuigan19.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}