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BibTeX record journals/mktsci/SeilerYW17
@article{DBLP:journals/mktsci/SeilerYW17, author = {Stephan Seiler and Song Yao and Wenbo Wang}, title = {Does Online Word of Mouth Increase Demand? (And How?) Evidence from a Natural Experiment}, journal = {Mark. Sci.}, volume = {36}, number = {6}, pages = {838--861}, year = {2017}, url = {https://doi.org/10.1287/mksc.2017.1045}, doi = {10.1287/MKSC.2017.1045}, timestamp = {Thu, 14 May 2020 22:25:44 +0200}, biburl = {https://dblp.org/rec/journals/mktsci/SeilerYW17.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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