BibTeX record journals/mktsci/HowellLA16

download as .bib file

@article{DBLP:journals/mktsci/HowellLA16,
  author       = {John R. Howell and
                  Sanghak Lee and
                  Greg M. Allenby},
  title        = {Price Promotions in Choice Models},
  journal      = {Mark. Sci.},
  volume       = {35},
  number       = {2},
  pages        = {319--334},
  year         = {2016},
  url          = {https://doi.org/10.1287/mksc.2015.0948},
  doi          = {10.1287/MKSC.2015.0948},
  timestamp    = {Thu, 14 Oct 2021 09:25:20 +0200},
  biburl       = {https://dblp.org/rec/journals/mktsci/HowellLA16.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.