BibTeX record journals/misqe/GoodhueWW02

download as .bib file

@article{DBLP:journals/misqe/GoodhueWW02,
  author       = {Dale Goodhue and
                  Barbara H. Wixom and
                  Hugh J. Watson},
  title        = {Realizing Business Benefits Through {CRM:} Hitting the Right Target
                  in the Right Way},
  journal      = {{MIS} Q. Executive},
  volume       = {1},
  number       = {2},
  pages        = {4},
  year         = {2002},
  url          = {https://aisel.aisnet.org/misqe/vol1/iss2/4},
  timestamp    = {Tue, 04 Jul 2023 16:01:22 +0200},
  biburl       = {https://dblp.org/rec/journals/misqe/GoodhueWW02.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

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