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BibTeX record journals/mansci/Vitorino14
@article{DBLP:journals/mansci/Vitorino14, author = {Maria Ana Vitorino}, title = {Understanding the Effect of Advertising on Stock Returns and Firm Value: Theory and Evidence from a Structural Model}, journal = {Manag. Sci.}, volume = {60}, number = {1}, pages = {227--245}, year = {2014}, url = {https://doi.org/10.1287/mnsc.2013.1748}, doi = {10.1287/MNSC.2013.1748}, timestamp = {Tue, 30 Jun 2020 11:41:34 +0200}, biburl = {https://dblp.org/rec/journals/mansci/Vitorino14.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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