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BibTeX record journals/mansci/GaoH12
@article{DBLP:journals/mansci/GaoH12, author = {Guodong Gordon Gao and Lorin M. Hitt}, title = {Information Technology and Trademarks: Implications for Product Variety}, journal = {Manag. Sci.}, volume = {58}, number = {6}, pages = {1211--1226}, year = {2012}, url = {https://doi.org/10.1287/mnsc.1110.1480}, doi = {10.1287/MNSC.1110.1480}, timestamp = {Thu, 06 Jun 2024 15:18:03 +0200}, biburl = {https://dblp.org/rec/journals/mansci/GaoH12.bib}, bibsource = {dblp computer science bibliography, https://dblp.org} }
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