BibTeX record journals/jeco/BalakrishnanM16

download as .bib file

@article{DBLP:journals/jeco/BalakrishnanM16,
  author       = {Janarthanan Balakrishnan and
                  Jeevananthan Manickavasagam},
  title        = {User Disposition and Attitude towards Advertisements Placed in Facebook,
                  LinkedIn, Twitter and YouTube: {A} Decision Tree and {MANOVA} Approach},
  journal      = {J. Electron. Commer. Organ.},
  volume       = {14},
  number       = {3},
  pages        = {17--34},
  year         = {2016},
  url          = {https://doi.org/10.4018/JECO.2016070102},
  doi          = {10.4018/JECO.2016070102},
  timestamp    = {Sun, 06 Oct 2024 21:32:46 +0200},
  biburl       = {https://dblp.org/rec/journals/jeco/BalakrishnanM16.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.